The good stuff

This isometric illustration was created for Mad Over Donuts to capture the brand’s playful and indulgent spirit in a single visual. The concept transforms a classic donut into an edible miniature world filled with toppings, flavours and tiny characters that reflect the energy of MOD. The aim was to communicate the brand’s joy and vibrancy through colour, detail and storytelling while keeping the illustration bold, memorable and truly irresistible.